SEO pricing · Local and ecommerce

SEO pricing —
what it actually costs.

Local SEO from £295/mo. Ecommerce SEO from £1,000/mo. Fixed monthly.

Two audiences, two sections. Local SEO for UK service businesses in three fixed tiers. Ecommerce SEO for Shopify brands, scoped to the catalogue. Both fixed and visible — not a quote you have to ask for.

Get a free Google Ads audit → 5-minute Loom walkthrough or 30-minute call. No sales script.

Most agency SEO pricing is a quote you have to ask for.

Because the agency wants to size you up first — what you can afford, who else is pitching, what number you’ll flinch at. Then a custom proposal is drafted. Then a discount appears. Then a contract longer than it needed to be. SEO charges in the UK at most agencies follow this pattern.

Here’s what SEO costs. Pick the SEO package that fits. If your situation is more complex, talk to us — but the SEO prices below are real. Monthly SEO packages, fixed SEO services pricing, no negotiation theatre.

Whether you want SEO packages for small business, SEO packages in the UK at a specific price point, or just need to know SEO services cost before you can sign off — this page is the answer.

Track. Fix. Scale.

Same three steps every account. We do them in that order because everything else depends on it.

Track.

GA4 reconfigured properly. GTM cleaned up. Enhanced conversions firing where they should. Shopify revenue and Google Ads revenue reconciling within a sensible margin.

By the end of this, the owner can read the dashboard and trust the numbers.

Fix.

Campaigns restructured around what actually makes you money — not the products with the most clicks. Shopping and Performance Max feeds rebuilt around margin. Search rebuilt around buying intent.

Where tracking was already solid and bidding is mature, we optimise instead of resetting. Rare, but it happens.

Scale.

Three to five months in, patterns become visible enough to act on. Paid scales where the margin sits. CRO earns its place — checkout, product pages, navigation.

The SEO conversation starts around the same time. By then it’s funded by revenue and there’s a real case for it.

From launch to £35M. UK first, then US.

An anonymous UK jewellery brand on Shopify. UK launch first, then a dedicated US site. Acquired and wound down.

Same operator, same methodology, two markets. Tracking solid, paid firing, SEO compounding underneath — hand-built authority links, low volume, high quality, replicated cleanly across both.

Ranked #1 UK and #1 US for moissanite engagement ring keywords. Up against Charles & Colvard, who hold the original moissanite patent.

£35M

Revenue generated

4.5×

ROAS, 4-year average

£6.8M

Ad spend, this account

#1

UK + US category position

20+ years in search. Clients since 2013.

Maze Living’s DTC site, scaled to £3M in year one. GH Leathers, Lime Lace (RV Astley), Baxter & Baxter, The Dodo Pad, Premier Sport Surfaces, Just Value Doors. Pura Gems, a custom Shopify ring builder.

107 × 5★

Verified reviews, since 2013

2013

Google Partner since

£2.5M+

Annual ad spend managed

10

Clients at a time, by design

Local SEO for service businesses.

For owner-run firms that need the phone to ring in the towns they cover.

Standard

£295/mo

Local SEO foundations plus local citations. Where the SEO work begins.

  • Google Business Profile management
  • Google Search Console monitoring
  • Monthly visibility report
  • One content update per month
  • Local citation setup (front-loaded, months 1–2)
  • Ongoing citation accuracy monitoring
  • Quarterly site review call

Growth

£495/mo

Everything in Standard, plus active ranking work.

  • Keyword ranking tracking (10 local terms)
  • Ongoing on-page optimisation
  • Competitor gap monitoring
  • Monthly blog post (bonus second post if you supply a photo or job update)
  • Monthly Google Business Profile post
  • Quarterly strategy review call

What changes as you go up is reach and output. Standard keeps one town’s profile active with a content update a month and citations across your service area. Growth adds ranking work on ten local terms and a blog post a month. Pro adds link building, two posts a month and twenty tracked terms — the tier for firms covering several towns.

All tiers on a 12-month minimum term, hosted on Cloudflare, clean exit if the fit isn’t right. Multi-location work beyond Pro is quoted after the audit.

Ecommerce SEO for Shopify brands.

For stores doing £500K to £10M, where organic has to compete with paid on margin.

From

£1,000/mo

Typically £2,000/mo

Fixed monthly fee, scoped after the free audit.

What sets the fee is the size of the job, not the size of the store.

  • Technical SEO on the theme, collections and product templates — crawl, speed, structured data
  • Collection and product page optimisation pointed at the queries that already convert in paid
  • Content that earns rankings for the categories with margin in them
  • Hand-built authority links, low volume, high quality
  • Monthly report reconciled against Shopify revenue, not just rankings

Catalogue size, platform complexity and competitive position set where in the range a store lands. A 300-product store in a quiet niche sits near £1,000. A 5,000-product store up against national retailers does not.

Start with the free audit →

Google Ads and websites have their own pages.

This page is Local SEO only. Everything else is priced in full where it lives.

Audit first. Decide after.

01

Free Google Ads audit

5-minute Loom walkthrough, or a 30-minute call. No sales script. You get the findings either way, paid or free.

02

Month one is Track

Measurement rebuilt before campaigns are touched. You sign off on the data picture before any spend decisions follow.

03

By month three you read it

Campaigns rebuilt on clean data. Month to month from here. No long retainer commitments.

Owner-run businesses that want SEO pricing they can budget against from day one — local firms and Shopify brands alike.

Local SEO is fixed by tier. Ecommerce SEO is fixed by scope, agreed after the audit. Neither moves with your ad spend or your revenue, so the number you see is the number you pay.

Worth asking before the call.

How much do SEO packages cost in the UK?
Local SEO runs in three tiers: Standard £295/mo, Growth £495/mo and Pro £795/mo, the featured tier with active link building. Multi-location work beyond Pro is quoted after the audit. UK-wide, SEO packages cost £200–£2,000/mo on average. We sit deliberately on the lower-mid end of that range for service businesses, full custom for ecommerce.
Why a 12-month minimum on SEO packages?
SEO doesn't pay back in three months. Citation work, content cadence, GBP activity — all need time to compound. Below twelve months we'd be taking your money for work that doesn't finish. Exit logic is clean if it isn't working. Most SEO charges UK-wide assume the same time horizon, just with less transparent pricing.
What about ecommerce SEO pricing?
From £1,000/mo, typically £2,000/mo. Catalogue size, platform complexity and competitive position set where in that range a store lands, so the exact figure is scoped after the free audit. See the ecommerce SEO page.
Are these SEO prices plus or including VAT?
Plus VAT. We add 20% to all listed SEO prices for VAT-registered clients.
What if I want to leave the SEO package early?
You pay the outstanding balance of the 12 months, we zip the files and hand them over, DNS gets updated to your new host. No ransom, no faff. SEO agency pricing elsewhere tends to bury this in the contract — we don't.
SEO packages for small business — is your minimum too high?
Standard at £295/mo is the entry-level Local SEO package, designed for small service businesses. Google Business Profile management, Search Console monitoring, monthly visibility report, monthly content. SEO packages for small business UK-wide often start higher than this with less work bundled in.
What's the cheapest SEO package you offer?
Standard at £295/mo — the entry-level Local SEO package, with Google Business Profile management and monthly content. SEO charges in the UK at lower prices than this typically don't include any real management work.
What's included in the Pro tier?
Everything in Growth (£495/mo), plus active local link building, a monthly strategy call (upgraded from quarterly), 2 blog posts per month, and keyword tracking expanded to 20 local terms. Authority is the featured tier at £795/mo — the full Local SEO package.

Free audit before you pick a package.

Real findings on what your site needs, so the SEO package you pick actually matches the work.

Get a free Google Ads audit → Or email me directly →